Media Buyer

Intelligent Beauty is a full service beauty and cosmetics company. We develop our products from formulation to brand identity to packaging all the way through the marketing and order fulfillment stages. Our products are sold throughout the United States and abroad and include the prestigious lines Raw Natural Beauty™, iQ Derma™, and Redpoint™. Intelligent Beauty also manages and drives marketing for Beauty by TOVA and N.V. Perricone lines. You can visit our website at www.ibinc.com

We are looking for a Media Buyer who will play an integral role in Intelligent Beauty. This person is responsible for delivering online media buys that drive affordable customer acquisition. The experienced professional we seek must be proactive, with a strong sense of accountability and a day-to-day focus on metrics driven bottom-line results. The primary role of this person will be prospecting for opportunities with NEW publishers that will drive sustainable and scalable incremental business to the company. This role requires strong negotiating skills with a strategic and analytical approach to monitoring and improving ROI for all online marketing initiatives for a variety of products and product lines. Continuously identify and evaluate new opportunities for growth of our publisher network; manage accounts through all phases from launch to maintenance, including negotiations of the media buy, contract review, trafficking, reporting, and analysis and optimization of price, targeting, frequency, and share of voice.

Job Responsibilities for Media Buyer

• Source, evaluate and execute new media opportunities and sustainable, scalable partnerships with online publishers
• Develop market strategy and positioning to grow our inventory and publisher relationships within the interactive marketplace
• Work with publishers and internally with departments to improve campaign delivery and performance according to company goals
• Manage all aspects of partner relationship including rate negotiations, new opportunities, campaign placements, contract negotiations, etc
• Share insight to market opportunities, direction, obstacles, suggested goals, etc. (internally and externally)
• Report progress to Senior Management Team